Working with me usually means starting with clarity. I’m a collaborative, discerning designer who values shared standards, clear expectations, and room to think through the work itself. I’m most effective in environments that care about taste, rigor, and thoughtful decision-making over noise or churn.
Creative Direction: Drive big picture concept, vision, and strategy.
Art Direction: Operationalize creative direction; set the visual and emotional texture.
A Good Idea, Miscellaneous: When you don’t need a whole strategy (and because I couldn’t bring myself to write cons*lting).
Naming, Narrative, and Communication Design: Develop titles, semiotic throughlines, narrative structures, and/or any part of a messaging system for products in a series, family, or campaign.
Graphic Design, Miscellaneous: Flyers, shirts, prints, key art, and/or other cute things as needed.
Marketing Assets: Produce one, some, or all of the touchpoints in a campaign.
Merch: Custom, branded products that don’t feel like a hard sell.
Structure
Brand: larger, ongoing, and/or comprehensive
Campaign: specific, short, and/or limited to a single activation
Campaign: specific, short, and/or limited to a single activation